diff --git a/apple/OmnivoreKit/Sources/Utils/ColorUtils.swift b/apple/OmnivoreKit/Sources/Utils/ColorUtils.swift
index fa61a9664..bedf74d1a 100644
--- a/apple/OmnivoreKit/Sources/Utils/ColorUtils.swift
+++ b/apple/OmnivoreKit/Sources/Utils/ColorUtils.swift
@@ -87,13 +87,19 @@ public extension Color {
       }
     #endif
 
-    let colorR = Double(Int(components[0] * 255)) * 0.2126
-    let colorG = Double(Int(components[1] * 255)) * 0.7152
-    let colorB = Double(Int(components[2] * 255)) * 0.0722
+    let colorR = channelColor(components[0]) * 0.2126
+    let colorG = channelColor(components[1]) * 0.7152
+    let colorB = channelColor(components[2]) * 0.0722
 
     return Float(colorR + colorG + colorB)
   }
 
+  private func channelColor(_ channel: CGFloat) -> Double {
+    channel <= 0.03928
+      ? channel / 12.92
+      : pow((channel + 0.055) / 1.055, 2.4)
+  }
+
   static var isDarkMode: Bool {
     #if os(iOS)
       UITraitCollection.current.userInterfaceStyle == .dark